The Daily Astorian: Moxo Study Reveals Critical Gaps in B2B Customer Onboarding as Organizations Race to Digitize Moxo Study Reveals Critical Gaps in B2B Customer Onboarding as Organizations Race to Digitize Business-to-business (B2B, BtoB or B4B) refers to trade and commercial activity where a business sees other businesses as its customer base. This typically occurs when: We all know the impact of bad customer relationships – poor customer conversion rates, missed revenue targets and declining profitability. In Skout’s new report, you’ll find out more about why ...

Understanding the Context

A new way to reduce customer churn and even expand the connection by Bryan Hochstein, Clay Voorhees, Ross Johnson, Neal McCoy and Vijay Mehrotra The costs associated with developing B2B products and ... The Business Journals: 12 critical mistakes B2B businesses make in client retention Forbes: The Currency Of Connection: Why Relationships Are A Critical Driver Of Business Success The Currency Of Connection: Why Relationships Are A Critical Driver Of Business Success Business-to-business (B2B), also called B-to-B, is a form of transaction between businesses such as a manufacturer and wholesaler or a wholesaler and a retailer. Business-to-business refers to... B2B means selling products or services to other businesses.

Key Insights

Explore B2B models, real examples, and how B2B compares to B2C. B2B (business-to-business) is a type of commerce involving the exchange of products, services or information between businesses, rather than from a business to consumer (B2C). A B2B transaction is conducted between two companies, such as a wholesaler and an online retailer. Business-to-business (B2B) refers to transactions where one company sells products or services to another company rather than to individual consumers. It's one of the most common types of business model, and it covers everything from raw material suppliers to software providers.

Final Thoughts